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Friends raising deep purple aronia drinks together around a sunlit tableThe full ElixirBurst juice line-up in glass bottles side by sideRows of aronia bushes heavy with dark fruit at sunriseUnsweetened aronia juice being poured into a tasting glassDeep violet aronia pigment blooming through clear water

Juice Life

More Than Juice. See How ElixirBurst Comes to Life.

Explore the flavours, the ingredients, the serving ideas, the real moments and the stories behind every bottle — from the orchard rows to the glass in your hand.

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Choose a juice

Pick a bottle to see what is inside it, how it tastes, when people drink it and what to make with it.

Bottle of ElixirBurst Aronia Pure organic aronia berry juice

Straight-pressed organic aronia berry juice

Aronia Pure

One ingredient: organic aronia berries, straight pressed. Deep, tart, and unsweetened.

What is inside

  • Organic aronia berry juice

Flavour profile

Dry, deeply tart and astringent with dark plum and blackcurrant notes and a clean finish.

Serving moments

  • First thing, before coffee
  • A 100 ml daily pour
  • Straight, chilled, no mixer

100 ml (3.4 oz) per day

Drink ideas with Aronia Pure

Deep violet aronia juice poured into a small tasting glass
A measured 100 ml serving of aronia juice on a stone counter
Macro view of ripe aronia berries and a wet green leaf
Visit the Aronia Pure page

Watch, learn and try

Not a feed — a set of small collections. Each card belongs to a specific juice and opens something useful.

Dark aronia juice running from the press into a steel collection tankReadAronia BoosterThe pressing morningBerries in, juice out, nothing else. How a single-ingredient juice actually gets made.See how it's madeFreshly washed aronia berries draining in stacked harvest cratesReadAronia BoosterSorted, washed, weighedEvery crate is checked by hand before it ever reaches the press.Read the guideMacro close-up of ripe aronia berries with a wet leafReadAronia BoosterMeet aroniaA small, dark chokeberry with more pigment than almost anything else in the fruit aisle.What is aronia?Crushed aronia berries staining a white dish deep violetReadAronia BoosterWhy it stains everythingThe colour is the point — anthocyanins are what make aronia aronia.Read the scienceBottle of ElixirBurst MintBerry organic juiceReadMintBerryMint, apple, aroniaThree organic ingredients, no sweeteners — the gentlest way into the berry.See MintBerryHands slicing fresh turmeric, ginger and lemon beside dark aronia berriesReadDetox Turmeric FusionTurmeric, ginger, black pepperA warming spice base pressed over the same aronia juice.See the juiceA measured 100 ml serving of aronia juice in a glass beakerReadAronia BoosterPour 100 ml, coldAronia Pure is recommended at 100 ml (3.4 oz) a day. Straight from the fridge is best.Serving & storageA warm golden aronia toddy in a glass mugMakeAronia BoosterWarm it, don't boil itAronia Pure in a mug with hot water, honey and spice — a five-minute toddy.Make the toddyAronia spritz in a stemmed glass with ice and an orange twistMakeAronia BoosterThe house spritz100 ml aronia, dry prosecco, soda and a wide strip of orange.Make itA foamy alcohol-free aronia sour in a coupe glassMakeAronia BoosterAlcohol-free sourThe same aronia base, shaken with citrus for a mocktail with real bite.Make itA tall aronia and mint cooler over iceMakeAronia BoosterAronia mint coolerLong, cold and mint-heavy — 100 ml of aronia, lime and sparkling water.Make itFriends raising aronia drinks together around a sunlit tableWatchAronia BoosterAround the tableDeep purple glasses, a full table, no one asking what's in it.See it on InstagramA glass of dark aronia juice and a carafe on a linen table in morning lightReadAronia BoosterThe 7 a.m. pourOne small glass before anything else — the habit most people land on.How to drink itRows of aronia bushes heavy with dark fruit at sunriseReadAronia BoosterWhere the fruit growsCertified organic rows, picked ripe, pressed the same week.Sourcing & sustainabilityClear reusable glass bottles and a glass carafe on a sunlit kitchen counter, one reused as a herb carafe, beside a kraft carton and cork stopperReadAll juicesWhy glass, never plasticGlass holds nothing back into the juice, and it goes round again.Read whyA farmer's hands picking ripe aronia berries into a woven basketReadAronia BoosterPicked by handRipeness is judged by hand and eye, not by a calendar.Meet the berryDragan Petrovic standing among the aronia rows at harvest timeReadAronia BoosterDragan's own pour100 ml of Aronia Pure, cold, before the first coffee of the day.Read his storyAn aronia bramble cocktail over crushed ice with a lemon twistMakeAronia BoosterHis drink for guestsThe bramble — aronia, gin, lemon and a spoon of crushed ice.Make itClusters of near-black aronia berries hanging on the branchReadAronia BoosterRipe means almost blackClusters are left on the branch until the colour is nearly ink.Learn more

Juice school, in small sips

Macro close-up of ripe aronia berries

What is aronia?

A small dark chokeberry grown on hardy bushes. It is one of the most deeply pigmented fruits there is, which is why the juice is almost black in the bottle and violet in the glass.

The full aronia guide
The ElixirBurst juice line-up in glass bottles

How do the juices taste apart?

Aronia Pure is dry and sharply tart. MintBerry rounds it out with apple and cool mint. Turmeric Fusion is warm and spiced. Raw Revival is bright, green and citrus-led.

Compare the juices
A 100 ml serving of aronia juice measured into a glass beaker

How should I serve it?

Cold, in a small glass. Aronia Pure is recommended at 100 ml (3.4 oz) a day. The other juices have no set daily amount — pour what you like. Consume within 14 days of opening.

Serving & storage answers
Aronia pigment blooming through clear water

Why glass bottles?

Glass is inert, so it gives nothing back to the juice, and it can be recycled endlessly without losing quality. It is heavier to ship — we think it is worth it.

Our packaging choices
A sunlit aronia orchard row with wildflowers and herbs at the base

Which juice fits me?

New to aronia, start with MintBerry. Want the berry undiluted, choose Aronia Pure. Prefer something warming, take Turmeric Fusion. Want it bright and green, take Raw Revival.

Shop all juices
Aronia juice flowing from the press

How is it made?

Organic berries are picked ripe, washed, sorted and straight pressed. Nothing is added — no sugar, no water, no concentrate — and the juice is bottled in glass.

From orchard to bottle

Straight from the orchard

Between the tasting notes and the recipes, a minute on the farm — the netting, the bushes and the berries as they are picked.

From the orchard

A morning with Dragan

Filmed under the orchard netting on a picking morning — no script, no studio. It is the same fruit that goes into every bottle, seen the way our founder sees it every harvest.

  • Shot on the farm, unedited
  • Sound on for the full story

How people actually drink it

Every mixed drink below names the ElixirBurst juice it is built on. Aronia cocktails and mocktails always use Aronia Pure as a core ingredient.